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"Yasmin Benoit is currently one of the main faces of the asexual community world-wide. Thanks to her activism, asexuality is gaining greater visibility in media and in the LGBTQ+ community."
- Prague Pride Magazine

Yasmin created the popular #ThisIsWhatAsexualLooksLike movement to show that there is no asexual way to look or dress, which has been embraced by asexual people worldwide. In 2019, she became a board member of the Asexual Visibility and Education Network (AVEN) and in 2021, she co-founded International Asexuality Day (April 6).


Her unconventional approach to activism has attracted the attention of international press, including Vogue, Cosmopolitan, Glamour Magazine, British GQ, Buzzfeed, and Sky News. She became the first asexual person to appear on the cover of Attitude Magazine, she hosted a BBC Sounds documentary on asexuality and even opened world's first asexual pop-up bar.

"ASEXUAL looks like Yasmin Benoit. Not a timid woman in baggy, unflattering clothing but a strong, beautiful activist and model (with 70,000 online followers) in not very much at all." 

Yasmin Benoit is a British model, award-winning asexual activist, writer, speaker and project consultant. At 18, she began modelling with the goal of diversifying the fashion industry and became one of the UK's most prominent Black alternative models. 

In late 2017, she publicly came out as aromantic-asexual and quickly became an unlikely face and voice for those communities. Her goal is to empower the aromantic and asexual people, bring those identities into the mainstream, fight for their social and legal inclusion, and dispel misconceptions about them in an intersectional, cross-sectional way.


Yasmin has won an Attitude Pride Award for her activism, making her the first openly aromantic-asexual activist to win an LGBTQ+ award. She later won Campaigner/Influencer of the Year' at the Rainbow Honours, and became a celebrity ambassador for The Prince's Trust.


 In 2022, Yasmin launched the 'Stonewall x Yasmin Benoit Ace Project' in partnership with Stonewall. Together, they released the UK's first report into asexual discrimination, which has been described as 'groundbreaking.' That same year, she opened NYC Pride as their first asexual grand marshal.

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